Trade missions & international trade fairs
Growing internationally starts with the right entry point
You want to enter new markets and find clients and partners. But growing internationally is complicated. Finding the right entry points is even harder.
This is precisely where we can help. InnovationQuarter arranges trade missions and attendance at trade fairs for innovative start-ups, scale-ups and SME companies in South Holland. We make sure that you are not only present, but that you enter the right places.
From initial contact to real opportunities
A trade fair or mission is not the goal in itself. The important thing is what they generate. With our support you will have access to:
- Introductions to potential clients and partners.
- Access to international networks and ecosystems.
- Exclusive matchmaking and network events.
- An understanding of the local market and opportunities.
- International visibility for your company under The Netherlands flag.
- Other entrepreneurs with the same goals, which can lead to the exchanging of knowledge and experiences.
“Participating in a trade fair is just the beginning. Without active follow-up, opportunities will remain untapped.”
Standing strong together: the NL pavilion
Do you want to be visible internationally but the costs or organization are barriers? Join our collective NL pavilion at fairs so that you can benefit from:
- Lower costs through shared participation.
- Gain greater confidence among international clients.
- Strong positioning under The Netherlands flag.
- Valuable connections with other Dutch companies.
Do you want to know the next missions and trade fairs?
A list of events
Learn more about the trade mission to 4YFN
The mission to 4YFN is aimed at ambitious tech entrepreneurs who have outgrown the Dutch market and are ready to scale up abroad.
How does it work in practice?
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How does it work in practice and why should I join?
InnovationQuarter works with partners such as the RVO, other Regional Development Agencies and sector organizations on:
- the organization and logistics;
- preparatory sessions and follow-up support;
- subsidy applications and terms of participation;
- visibility through communications campaigns;
- joining relevant networks and content support.
We support the whole process from A to Z, but success is a joint effort. You concentrate on your business goals and discussions with prospects, while we ensure solid preparation, introductions to the right people, and on-site support.
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What benefits does my company get from trade missions or a collective presence at fairs?
Ask the 33 Dutch cybersecurity companies that went to the USA and the RSA Conference with us. In 2024 too, there were more than 30 Dutch companies. At least 80% of them said that they had collected more than 10 valuable leads, with the prospect of definite contracts.
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Why take part through InnovationQuarter?
We organize our missions and trade fair presence with partners such as the RVO (Netherlands Enterprise Agency), embassies and sector organizations. You have access to our international partner network and we help you move forward well prepared by:
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- Clarifying your international proposition.
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- Preparing matchmaking sessions and discussions.
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- Supporting you before, during and after the mission.
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