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The Postcode Lottery Green Challenge is the world's largest competition in the field of sustainable entrepreneurship. Green startups from all over the world can submit promising sustainable business plans from the 1st of March until the 1st of June 2017 for the 11th edition. The winner will receive € 500,000 to further develop their product or service, and to bring it to market. The runner-up will receive € 200,000. The winner will chosen by an international jury.

Postcodeloterij green challenge

Tackling climate change

Building on its mission to contribute to a greener world, the Dutch Postcode Lottery has been organising the Postcode Lottery Green Challenge since 2007. Marieke van Schaik, Managing Director of the Dutch Postcode Lottery: "Climate change demands new ways of thinking. In order to be able to foster and encourage entrepreneurs in the field of sustainable innovation, we started the Postcode Lottery Green Challenge in 2007. The creativity, drive and ambition with which these startups are tackling our planet's current challenges is phenomenal."

Entry & selection process

Startups can enter their business plan via www.greenchallenge.info from the 1st of March till the 1st of June 2017. The preliminary jury will publish a longlist of 25 startups in July. In August, it will be announced which five candidates will be competing on finals day. The five finalists will pitch their business plans to the international jury, the audience and the press. The jury will then select the winner, who will receive € 500,000. After the competition, all five finalists will be offered an intensive 10-day accelerator programme to optimise their business chances. 

PHYSEE (Delft) wint met PowerWindow de Postcode Lottery Green Challenge 2016
Dutch startup PHYSEE (Delft) and its PowerWindow won the Postcode Green Challenge 2016.

Who can apply?

The Postcode Lottery Green Challenge is looking for startups that:

  • have the potential to reduce greenhouse-gas emissions.
  • have a business plan that's developed enough to execute.
  • can bring a usable product or service to market within the next two years.
  • (preferably) have integrated Cradle2Cradle principles in their designs.
  • are able to pitch their business plan in English.

In addition to these criteria, they also look at factors including communication potential, daring and creativity. Check the FAQ section and read more on www.greenchallenge.info on how to enter.